Spring might have just sprung, but there’s already a hint of a particularly cruel, hot summer in the air. It’s not surprising, especially not when you look at the persistent growth of weirdly warm weather in the United States since 1964.
"It’s not until I sit down with The Weather Channel’s principal scientist, Bruce Rose, that I get a peek at something with truly transformative potential.
Forecast on Demand is a new technology that incorporates elements of nowcasting but is able to create a detailed forecast—at the request of a user—for more than 2 billion points around the globe. Rose demonstrates on a raw-looking website featuring a world map. As he clicks around various random locations, Forecast on Demand instantly generates real-time forecasts for that specific geographical point, using the freshest information available from its more than 75,000 data sources. This upends traditional forecasting, which relies on pregenerated predictions.
If it works as intended, the technology could represent a paradigm shift for prediction techniques.”
The Weather Channel is facing a major migration to mobile devices, which are fast replacing TV as the primary source of weather information. Over the past year, according to analytics firm Distimo, the total number of weather apps for iPhone and Android doubled to nearly 10,000.
"What is this?"
"This is a t-shirt that was dipped in warm water 5 minutes ago."
#Sandy is a compilation of stunning iPhone photos taken during Hurricane Sandy. Its royalties will go to on-going relief efforts.
“…the first unusually hot day of the year correlates with a surge in air conditioner sales in Chicago, but not in muggy Atlanta—there, people wait through an average of two hot days before heading to the appliance store. When the crafts retailer Michaels approached the Weather Channel about advertising on rainy days—when craft projects are popular—the Weather Channel found Michaels’ sales increased not on actual rainy days, but instead when an extended forecast predicted rain within the next three days.”
Did you know that as climate change increases, so does violence?
Each glowing etch on this map represents the path of a tornado tracked in the last 56 years by the National Oceanographic and Atmospheric Administration (NOAA).
“The Dutch are prepared for the one-in-a-thousand-years storm; New York wasn’t even prepared for a one-in-a-hundred-years storm.”
(Source: , via fastcodesign)
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