As Ronda Carnegie, Head of Global Partnerships at TED, says, “The best ads are excellent content—driven by ideas. Culturally relevant content with strong storytelling has the power to spark change, raise awareness, and communicate new ways of thinking.”
At this point, we’ve all watched our shares of TED Talks, and have been inspired by the outside-the-box thinking that the speakers throw at us. Washing machines are the greatest invention ever! Schools kill creativity! They’re ideas that seem both so simple and yet so revolutionary, and they spread like wildfire.
Lately, though, there have been some cracks in the facade of the genius of TED’s speakers. The main gist of the criticism is that turning ideas into an industry is potentially problematic: Empty ideas that have no tangible effects aren’t usually worth so much. In launching a new series of Onion Talks, The Onion has taken this issue and turned it into comedic gold.
TED-Ed’s New Video Tool Allows Anyone To Create Video Lessons Online
TED-Ed’s new free platform allows anyone to “flip” any video on YouTube by adding custom content to play alongside it, making it possible to turn any piece of video content into a teachable moment.
Instead of giving its annual award to one person, TED announced that it will be giving small grants to 10 user-submitted projects on the city of the future.
The highlight of TED thus far appears to be a promo piece for Prometheus, Ridley Scott’s quasi-prequel to Alien that is coming out later this year. The promo film was presented as a TED Talk from 2023, it stars Guy Pearce (Memento) and is written by “Lost” co-creator Damon Lindelof.
Parents of the world, get jealous: in a talk for TED, cognitive scientist Deb Roy revealed his amazing experiment in which he and his wife documented every home moment of his son’s first five years on this planet. And you thought you had it bad when you had to pose for photos at Thanksgiving.
From the day he and his wife brought their son home five years ago, the family’s every movement and word was captured and tracked with a series of fisheye lenses in every room in their house. The purpose was to understand how we learn language, in context, through the words we hear.
A combination of new software and human transcription called Blitzscribe allowed them to parse 200 terabytes of data to capture the emergence and refinement of specific words in Roy’s son’s vocabulary. (Luckily, the boy was an early talker.) In one 40-second clip, you can hear how “gaga” turned into “water” over the course of six months. In a video clip, below, you can hear and watch the evolution of “ball.”
Unreal 3-D visualizations allowed his team to zoom through the house like a dollhouse and map the utterance of each word in its context. In a landscape-like image with peaks and valleys, you can see that the word “water” was uttered most often in the kitchen, while “bye” took place at the door.
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