No, Motorola, that’s NOT what she said.
Motorola announced Thursday that its new Moto X phone will run on Android 4.2.2, include a software optimized Qualcomm Snapdragon S4 Pro processor, and have a 4.7” active display (316 ppi). But only the geekiest among us knows what any of that actually means. What the rest of us will notice first about the Moto X, and its biggest differentiator, is what’s on the outside:
Instead of a flat back, the phone contours to fit your hand. And instead of standard color options, Motorola is launching a “Moto Maker” website where customers can customize their phone’s design.
The customization site, which will only be available with AT&T when the phone launches in late August, will allow users to choose from 18 different back colors, a black or white front color, and 7 accent colors for buttons and the ring around the back camera. Consumers can also print something on the back of their phones, like a name or email address, and change options like the welcome message and wallpaper before the phone is even shipped to them. Sol Republic will make matching ear buds, headphones and speakers available for purchase with the phone.
Daily Fast Feed Roundup
Good morning Tumblr! Here’s a quick rundown of what you need to know today:
- Photos of the block-long lines for cronuts are an unsettling reminder of the NYC’s often-forgotten class/wealth divides.
- Motorola unveiled a patriotic ad for its new Moto X smartphone just in time for Independence Day.
- The death-toll is rising as Egyptian President Morsi refuses to step down. The Egyptian military has now forcibly taken over the state television network.
- Despite the $630,000 of tax-payer money a State Department bureau spent on Facebook “likes,” its social media promotions have been a flop.
- Two patients have been able to stop taking HIV drugs after bone marrow transplants seem to have cleared the virus from their bodies.
- Former Nirvana guitarist Jason Everman may represents some of the most amazing pivots ever
- Yahoo has purchased the movie-making app Qwiki. It is relocating the Qwiki team to NYC, where they will “reimagine the Yahoo storytelling experience.”
- Apple has poached Yves Saint Laurent CEO Paul Deneve as VP for special products… is this another sign of their move towards wearable tech?
- A Chinese firm is suing Apple over its iOS personal assistant software Siri, which the it claims was a copy of its Xiao i Robot.
- Michael Bloomberg announced yesterday that NYC is now at the “forefront of the digital revolution” with its new .nyc domain.
- On July 18 government agencies and a who’s who of Wall Street, including Citibank, Bank of America, and Homeland Security will host cyber war games in preparation for digital megathreats.
- An interesting stat from the first official Reddit survey: 11% of those without a high school diploma use Reddit.
Have a great day!
[Image: Flickr user cumi&ciki]