“My studio’s always in my house. I want to wake up and be like, ‘You know I’m gonna make music today in my underwear. You know what I’m gonna be in my pajamas. You know what, I’m actually just gonna stay inside for the next three days so I can make music.’”
Celebrated photographer Nadav Kander has taken portraits of everyone from President Obama to Ricky Gervais and has also turned his eye toward directing. Here he talks to Co.Create about the art of simplicity, authenticity, and leaving things unseen.
The most challenging thing about a live shoot is that the artist is under no control whatsoever. It’s totally an ad lib situation. It’s important to be as inoffensive as possible when trying to shoot the artist—that way they’ll cooperate with you. One of the tricks I’ve done over the years is to wear the same hat for every concert. What happens is that everybody sees the black beret and they know it’s me. Then they come over and play almost directly to me sometimes. It was sort of a trick I learned early on to orient an artist to who I am if there are a lot of photographers shooting at the same time.
Rock and roll photography veteran Robert Knight talks to Co.Create about shooting music legends from Led Zeppelin to Slash, what you need to know before attempting to shoot a rock star, and how to ditch Instagram and get real.
MASTER CLASS: HOW TO SHOOT A ROCK STAR
“There’s no solution to making a video go viral. There’s no rulebook. There’s always work involved.”
Nick Bertke, aka Pogo, is a world-class mix master, making entrancing new music by re-sequencing audio/visual elements from your favorite movies and TV shows. Here, he explains how he works his magic.
Master Class is a new Co.Create series where top talents from various creative fields explain, in detail, how they do what they do. Post Super Bowl XLVI is a great time for a Master Class on How To Make A Great Commercial. An in depth, step-by-step look at how to conceive, develop and produce a spot, from one of the art form’s top names, Gerry Graf.
