How A Bad Logo Moved Canada’s Creative Community To Action
When Heritage Canada released five possible logos to celebrate the country’s sesquicentennial, Canada’s design community responded with a resounding “hell, no.” Now, professional designers have taken it upon themselves to show the country how designing a commemorative mark is done.
What happens when you’re a Brooklyn-based illustration studio that releases an absurdly, ridiculously, profusely detailed chart of beer? Unable to top this perfect intersection of high-minded design and sudsy, sudsy illustration, do you just pop a cold one and close up shop? Or do you put a fresh coat of wax on that handlebar mustache, grab another cronut, and get back to work?
"We live in a world that is so saturated by design and branding that these homemade begging signs just get drowned out…We want people to see these signs, and be curious about the person holding it.”
The Signs for the Homeless project exchanges handwritten panhandling signs for colorfully illustrated, eye-catching recreations that aim to give the homeless a power that most of us take for granted: The power to be noticed.
Ever since Steve Jobs died October 5, we’ve seen countless homages—some classier than others—but Genis Carreras’s blows them all away: It’s a portrait of Jobs built from the parts of a disassembled Apple laptop.