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The Cronut Project was born when three advertising agency interns were given a $1,000 budget and the mandate to do as much good as possible. Taking a little bit of inspiration from Fast Company, they are soliciting donations for the Food Bank of New York with a delicious (and flaky) twist: They have partnered with Dominique Ansel, baker-creator of the smash hit pastry that combines the best of a croissant and a doughnut, to offer a limited edition passion fruit flavor. 
Every day this week, the largest-dollar donor, plus a random donor, will get one of these special cronuts.

The Cronut Project was born when three advertising agency interns were given a $1,000 budget and the mandate to do as much good as possible. Taking a little bit of inspiration from Fast Company, they are soliciting donations for the Food Bank of New York with a delicious (and flaky) twist: They have partnered with Dominique Ansel, baker-creator of the smash hit pastry that combines the best of a croissant and a doughnut, to offer a limited edition passion fruit flavor.

Every day this week, the largest-dollar donor, plus a random donor, will get one of these special cronuts.

Are you a New Yorker transplanted to Texas? Craving a taste from home? Goldbely can let you have that pastrami on rye from NYC’s famous Katz’s deli. Did you see an irresistible roadside burger on a Food Network show? Odds are Goldbely can hook you up (or is working on it). 

Goldbely cofounder and CEO Joe Ariel explains that the nationwide delivery service for delicacies and iconic dishes, lets "people travel with their taste buds.”

 

One Innovation By Design entrant is Hello Compost, a proposed program in which low-income families will be able exchange compost for produce credits.

“We need to re-imagine the role of food waste from being a smelly, unattractive side effect of eating to an attractive resource for residents to positively impact their community and to help put fresh food on the table,” says cofounder Aly Blenkin.

More info…

Introduced last month, the Cronut has customers lining up outside Cronut creator Dominique Ansel’s SoHo bakery at 6 a.m., and the store regularly sells out its daily production of at least 300 within a half-hour after opening. This enormous popularity is no accident. In fact, the Cronut’s success reflects the many strengths that characterize America’s small-business sector.

Here’s the small-business recipe for a Cronut-level hit:

1. A dollop of product innovation.
2. A dash of social media and marketing.
3. A pinch of sustainable growth.

How your business can whip up a cronut-like craze.

[Image: Flickr user Katy Watts]

The cronut craze may sound like another tale of New York City excess. Yet most of us have experienced the agony of waiting in a long line for the latest gadget, a hot new movie, or a table at a favorite restaurant. Whatever awaits us on the other side, we tell ourselves that standing on our aching feet for an hour or longer will be worth it.

From “The Wisdom Of The Cronut
Blogger David Cain explains the hidden link between breakfast and productivity:
"The best approach seems to be to give ample deliberation to the decisions that concern major aspects of life, such as career, family, relationships, high-level goals and creative pursuits, and don’t let small ones hang you up. The big ones determine what you actually do with your life—and it is their doing that contributes most to happiness, so it’s worth pruning out as many of the distracting minor decisions as possible so that you don’t cease the important doing because you’re caught up in unimportant thinking."

Blogger David Cain explains the hidden link between breakfast and productivity:

"The best approach seems to be to give ample deliberation to the decisions that concern major aspects of life, such as career, family, relationships, high-level goals and creative pursuits, and don’t let small ones hang you up. The big ones determine what you actually do with your life—and it is their doing that contributes most to happiness, so it’s worth pruning out as many of the distracting minor decisions as possible so that you don’t cease the important doing because you’re caught up in unimportant thinking."