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ruddyroye:

February 9, 2014 #realstyleny
For the next four days I will be taking over the Instagram feed of @fastcompany. The work will feature stories outside of the pomps and circumstance that is New York Fashion Week. And the hashtag for the week will be #realstyleny. Come follow. #oggl_ig #streetphotograph #streetportrait #documentary #nyc #nyfw #mdfw #fastcompany #igers #instagram #instamood #piciftheday (at Steve Madden)

More on the project here.

ruddyroye:

February 9, 2014
#realstyleny

For the next four days I will be taking over the Instagram feed of @fastcompany.
The work will feature stories outside of the pomps and circumstance that is New York Fashion Week. And the hashtag for the week will be #realstyleny. Come follow.
#oggl_ig #streetphotograph #streetportrait #documentary #nyc #nyfw #mdfw #fastcompany #igers #instagram #instamood #piciftheday (at Steve Madden)

More on the project here.

Bloomingdale’s and the CFDA have commissioned 48 couture helmets from the likes of Alice + Olivia, Donna Karan, Rag & Bone, and Marchesa.

"There are some fashionistas who really like football," says Natara Holloway, VP of consumer products at the NFL. "We want to be inclusive of all fans." More broadly, the helmets are part of an effort to give the NFL a softer touch. "We want to give people a new way of looking at football," Holloway says. "To surprise, and delight."

More: Top designers reimagine the football helmet

in its conception, its design process, and how it interacts with customers, Ministry of Supply arguably has more in common with the likes of Apple and Google than with J. Crew or Uniqlo.The company will prototype a limited run of a certain product (perhaps 50 to 200 units), sell it to customers, and solicit feedback. This infrared thermograph of the Aviator chinos was used to help the company understand where the heat gathers on the body in motion and inform design tweaks.

"The reason why I can produce beautiful sweatshirts with tons of needlework and paneling and gussets, and custom hardware, is because I’m investing way, way more into my product than my competitors are."

The "Greatest Hoodie Ever" is a bold claim. But American Giant makes a case for itself.

"[The challenge] is getting communities and getting companies to truly keep pace with every single individual because this"—she waved her iPhone—"is enabling them," she said. "If you want to keep the next generation and if you want them to be united, you have to see this is how they live. You have to blow up all your existing policies—everything!—and rebuild them around this."
This summer, we asked Burberry CEO Angela Ahrendts about her company’s greatest challenge. That her first thought was to compare Burberry’s hurdles with that of Apple’s is telling. Today, Apple named Ahrendts as the company’s new senior vice president of retail.

"[The challenge] is getting communities and getting companies to truly keep pace with every single individual because this"—she waved her iPhone—"is enabling them," she said. "If you want to keep the next generation and if you want them to be united, you have to see this is how they live. You have to blow up all your existing policies—everything!—and rebuild them around this."

This summer, we asked Burberry CEO Angela Ahrendts about her company’s greatest challenge. That her first thought was to compare Burberry’s hurdles with that of Apple’s is telling. 

Today, Apple named Ahrendts as the company’s new senior vice president of retail.

Two weeks ago, at Fast Company's Innovation by Design conference, Burberry CEO Angela Ahrendts spent time on stage praising her company’s recent collaboration with Apple for a fashion show. What Ahrendts neglected to mention, however, was that her partnership with Apple would soon extend beyond the runway.
Today, Apple announced that Ahrendts would be joining the company as senior vice president of retail and online stores, a newly created position, reporting to CEO Tim Cook. In her role, Ahrendts will “have oversight of the strategic direction, expansion and operation” of the Apple “consumer experience on and offline,” according to a statement Apple released late Monday evening. Most significantly, she brings a reverence for design and customer experience that’s consistent with Apple’s DNA—unlike her predecessor John Browett—which will be crucial in rejuvenating Cupertino’s retail experience.

Two weeks ago, at Fast Company's Innovation by Design conference, Burberry CEO Angela Ahrendts spent time on stage praising her company’s recent collaboration with Apple for a fashion show. What Ahrendts neglected to mention, however, was that her partnership with Apple would soon extend beyond the runway.

Today, Apple announced that Ahrendts would be joining the company as senior vice president of retail and online stores, a newly created position, reporting to CEO Tim Cook. In her role, Ahrendts will “have oversight of the strategic direction, expansion and operation” of the Apple “consumer experience on and offline,” according to a statement Apple released late Monday evening. Most significantly, she brings a reverence for design and customer experience that’s consistent with Apple’s DNA—unlike her predecessor John Browett—which will be crucial in rejuvenating Cupertino’s retail experience.

Let’s get this out of the way: Betabrand calls its synthetic fleece Vagisoft. Yes, it’s material named after a woman’s privates. And yes, cofounder Chris Lindland is aware of the product’s Beavis & Butthead-ness and occasionally fields complaints from people who aren’t comfortable with the concept—despite the fact that Betabrand markets the resulting garments as “so ineffably comfy, test subjects had to be removed from them with the Jaws of Life.”

The surprising market for a fleece named after ladyparts