Why don’t women play baseball?
The New York Yankees made $53 million in concessions.
Native Americans counter racist sports iconography with racist baseball caps
For the hard-wired and digitally wired baseball fan, the season doesn’t start when pitchers and catchers report to spring training. It starts when At Bat reports to the iTunes store. The wildly popular app, made by MLB Advanced Media (BAM for short), puts live game video, live stats, and the latest news and scores at your fingertips on a smart phone or tablet.
On Wednesday At Bat 12 showed up looking like a perennial All-Star who’d dared to retool his swing in the off-season in pursuit of even better stats.
How do you assemble a great American pastime? With bats, balls, beer—and a pro league that nets $6.1 billion in revenue. As the World Series looms, we break down what’s driving Baseball Inc.