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Betabrand, San Francisco-based e-commerce company, is showcasing a group of smart women in it’s newest assortment of spring clothing. But you won’t see just any smarties are appearing in Betabrand’s pants. “We sought out women with doctorates,” cofounder Chris Lindland tells CoCreate. You’ll see them reading or riding on the back of a motorbike, sporting stretch selvedge denim or shirtwaist dresses that range in price from $80 to $178. “Is it an industry first to focus on only the brainiest women? My guess: Yes.” 

At The Hatchery's recent 2013 Women Leaders Summit, attendees had an opportunity to hear from highly accomplished women leaders including author Christine Comaford, President and CEO of Leader to Leader Institute Frances Hesselbein, and author and motivational speaker Carole Hyatt.
In a panel moderated by the Wall Street Journal's Gabriella Stern, the women offered their collective knowledge on topics ranging from discrimination (Hyatt couldn’t take out an American Express card to start her first business in 1960), to work-life balance, to failure. Fast Company's Cecelia Bittner had a chance to attend. Here's what she heard: 
According to Hesselbein, facing and overcoming failure requires a sense of exuberance that young people today are bringing into the work force. She describes it as a positive attitude that allows one to view a challenge not as a burden but as ”an opportunity to do something remarkable.” 
Hyatt said it’s all about how one handles the disappointment, explaining that an individual can choose to focus their energy on moving past and growing from event. 
When asked for 15-minutes of wisdom, Comaford shared the secret to influencing anyone. Emotional intelligence. Comaford explained that all humans crave one of three things: safety, belonging, or mattering. If you can figure out which of those things an individual needs, you can make them do what you want. (Comaford made the entire audience promise to only use that power for good.)

[Image from The Hatchery]

At The Hatchery's recent 2013 Women Leaders Summit, attendees had an opportunity to hear from highly accomplished women leaders including author Christine Comaford, President and CEO of Leader to Leader Institute Frances Hesselbein, and author and motivational speaker Carole Hyatt.

In a panel moderated by the Wall Street Journal's Gabriella Stern, the women offered their collective knowledge on topics ranging from discrimination (Hyatt couldn’t take out an American Express card to start her first business in 1960), to work-life balance, to failure. Fast Company's Cecelia Bittner had a chance to attend. Here's what she heard: 

  • According to Hesselbein, facing and overcoming failure requires a sense of exuberance that young people today are bringing into the work force. She describes it as a positive attitude that allows one to view a challenge not as a burden but as ”an opportunity to do something remarkable.” 

  • Hyatt said it’s all about how one handles the disappointment, explaining that an individual can choose to focus their energy on moving past and growing from event. 

  • When asked for 15-minutes of wisdom, Comaford shared the secret to influencing anyone. Emotional intelligence. Comaford explained that all humans crave one of three things: safety, belonging, or mattering. If you can figure out which of those things an individual needs, you can make them do what you want. (Comaford made the entire audience promise to only use that power for good.)

[Image from The Hatchery]