Soma co-founders Mike Del Ponte and Ido Leffler were sitting around talking about water when the thought came to them: why do we have to settle for poorly-designed water filters? Where is the water filter with that sleek, minimalist Apple feel? Del Ponte, the founder of Sparkseed, and Leffler, the founder of Yes To Carrots, think they’ve created it with Soma, a Jony Ive-inspired water filter.
Anand Shah’s company Sarvajal is working to bring clean water to India. But it’s not just giving it away. Instead, it’s Each of these franchisees sets up “water ATMs,” where rural Indians can go and see their water being purified and bottled.
How much water does it take to make a juicy hamburger? You’ll be amazed.
The water footprint of an object can be hard to wrap your head around. This video gives you a good sense of exactly how much water—everything from growing the cow’s food to making the bun—goes into your last burger.
Its solution, called the Hydrolemic system, involves both harvesting more moisture from the air than our current un-modified bodies are capable of, and also doing more to retain the water we have. The company imagines that system would require us to drink .1 cups of water a day.
New York City’s dirtiest water now conveniently drinkable!
Early this morning, employees of ad agency DDB put cup dispensers next to pipes that are releasing some of the dirtiest water in the city. “We were looking for places where water outlets were pumped out into the streetscape,” explains Matt Eastwood, Chief Creative Officer of DDB NY. Want some delicious water leaking from a subway ceiling? Now you can get a whole cupful.
Hold on to your freaking hat: This is easily the most astonishing data viz project we’ve seen all month.
We take it for granted that water comes from the tap, but we don’t appreciate that it often has to travel hundreds, even thousands of miles from its source to get where it’s ultimately consumed. David Wicks, a masters student at UCLA, set about to fill that void, with Drawing Water, a project that’s equal parts data viz and art project.
Click through to see the rad video “Drawing Water.”
Fact: The United States uses more water in a day than it uses oil in a year. And in four days, the United States uses more water than the world uses oil in a year. Are you sitting up yet? Charles Fishman explains it all here.
It’s no secret that we have a global water crisis on our hands. If this new infographic video from Charity Water doesn’t inspire you to take some action, nothing will. The good news is that we all have an opportunity to turn a challenging problem into a productive solution. Who wouldn’t want to be apart of that?
Not one of the 35 largest cities in India has water service more than an hour or two a day—including the name-brand cities we’ve all heard of: Hyderabad, Mumbai, Bangalore, and Delhi. Many visitors to India never realize this, because hotels, offices, and upper-class homes have pumps and tanks that provide fake 24-hour service—the moment water pressure comes on, the pumps pull as much water into the tanks as possible. The result is a kind of illusory water service for a small slice of the population, and an undermining of efforts to improve overall municipal water service.
Almost half of Indians don’t have access to clean, safe reliable water—540 million people in just a single country. And one in six Indians relies on water that has to be carried home by foot—a time-consuming chore almost always handled by women and girls.
When you tote that 24-pack of half-liter water bottles home from the supermarket next time, try balancing it on your head, like many Indians do. That’s 26 pounds of water—just three gallons. Enough for one U.S. toilet flush.