Javan Van Gronigen of Fifty & Fifty, the firm behind Kony2012, talks about building the campaign to withstand a boom, a backlash, and a bust.
"There was a lot of celebrating when the film started to get such attention. It then quickly moved into strategy as the numbers became alarming. Orders for Action Kits kept coming in and donations were adding up and everyone quickly realized that the organization and its’ strategy for the year had to change quickly."
Sometime soon, Pinterest will expand the number of things users can pin, including videos from Hulu, Vimeo, and Netflix. “Driving traffic out is really fundamental for us,” he said. “The mission of Pinterest is not to keep people on the site forever. It’s to get people out and to find those objects.”
TED, the conference dedicated to “Ideas Worth Spreading,” took a step forward in its educational mission today by launching a TEDEd video channel on YouTube. Shorter than the 18-minute TED talks that have racked up 500 million views, these videos feature a combination of talking heads from TED stages and animation (artwork by Fast Company Most Creative Person Sunni Brown, among others) tackling topics like neuroscience and evolution for a high-school-aged audience.
Tim Pool And Henry Ferry: The Men Behind Occupy Wall Street’s Live Stream
The best ground view of Occupy Wall Street has been through the lenses of a video phone-wielding former skateboarder and a one-time Realtor, aka Tim Pool and Henry Ferry of The Other 99. The media startup is already beating Fox, CBS, CNN, NBC, and others to many of the stories. They might soon have a better aerial view, too.
What happens when 620,000 lenders fund 615,000 entrepreneurs, students, and other microfinance borrowers around the world? You get this crazy data visualization! Watch Every Single Kiva Loan And Repayment Fly Around The World. Read more about Kiva.
Here’s an exclusive look behind the scenes of our cover shoot for our Most Creative People issue starring Conan O’Brien! Some of the best and brightest make the list this year from Jack Dorsey and Rachel Sterne to Tina Fey and Bruno Mars. The issue goes live tomorrow on FastCompany.com and hits newsstands soon.
Fact: The United States uses more water in a day than it uses oil in a year. And in four days, the United States uses more water than the world uses oil in a year. Are you sitting up yet? Charles Fishman explains it all here.
It’s no secret that we have a global water crisis on our hands. If this new infographic video from Charity Water doesn’t inspire you to take some action, nothing will. The good news is that we all have an opportunity to turn a challenging problem into a productive solution. Who wouldn’t want to be apart of that?