NYC Subways Deploy A Touch-Screen Network, Complete With Apps
It’s wild to think of what is going on beneath you. Here is An Unbelievable Glimpse Of The Tunnels In Progress Beneath New York City
The pictures show the current progress of the MTA’s East Side Access project, one which doesn’t actually involve a subway but rather will connect the Long Island Rail Road to Grand Central Terminal for the first time. It’s currently expected to open in 2019. It involves a lot of digging.
Christina Chaey reports:
“The MTA’s iconic blue-and-gold MetroCard, wielded daily by 8.5 million New York City public transit riders, is getting a new look, brought to you by retail stores around the city who are turning your transit card into a coupon.
Starting this week, NYC riders will start seeing branded cards featuring coupons or promotions from retail stores.
Gap, for example, is using the MetroCard’s real estate to promote its newly remodeled flagship retail store in Chelsea. It’s also offering MTA riders 20% off through November 18 when they present their Gap-branded MetroCards at any retail location.”
Ingenious Infographic: U.S. Highways, Mapped Like A Subway System
The graphic language of the London Underground map is so iconic that “[insert any network or process here] visualized as a London Underground map” has become a design cliché. So why are we writing about the latest iteration, a Tube-style map of U.S. interstate highways, created by Cameron Booth? Because, clichéd or not, visualizing this particular system in this way is actually damned useful.
The “L Train Notwork,” a digital experiment/stunt/art project from the creative agency WeMakeCoolSh.it, launched on NYC subways Monday, allowing commuters to chat and flirt via their devices. Have they invented a whole new marketing channel?