“But how will it play in rural Asia?”
This probably isn’t a phrase Hollywood studio executives are throwing about often. Yet it’s something the folks at Newton Circus, the Singapore-based social enterprise hub, are increasingly asking themselves. Newton Circus is developing a new venture called Mobile Movies, which arranges screenings in towns and villages off the beaten track in Myanmar and Indonesia. By bringing rural populations together and holding their attention, Newton Circus is able to gather data and pitch new products and practices on behalf of NGOs and companies.
Mobile Movies is still in the earliest stages—Newton Circus has only run a handful of prototype trips to rural villages, but has rapidly found them to be successful. Ultimately, here’s how Mobile Movies will work in a typical rural community: Newton Circus will lend one member of the community a movie-screening kit, which includes a Windows 8 smartphone and a mini-projector with speakers. Newton Circus will pay this local field agent roughly $7.75 per day, on average tripling that person’s wages. The field agent visits a different village in the area each day of the week to screen a movie. Advertisements and PSAs may be included with the movie screening, like previews. The field agent may also directly educate the villagers about products and best practices (hygiene, financial literacy), as well as offer product samples. The field agent also can collect data from the villagers (what are the demographics? are there schools or medical facilities?) on the smartphone, delivering this data to companies more quickly than traditional pen-and-paper methods.
One way to have more energy at work? Eat smarter. If you don’t get enough protein in your diet—as in, you survive on bagels and coffee, like Ms. Hepburn above—then you’re inviting the low-energy grump into your life. As Lifehacker writer Jason Fitzpatrick notes:
A diet comprised mainly of carbohydrates… . is a recipe for a constant cycle of blood-sugar highs, lows, and the accompanying feelings of exhaustion that go with them. If carbohydrates are the kindling of your metabolism, protein is the slow burning old-growth wood that keeps you going.
How to get more? Fitzpatrick recommends eggs, peanut better, and working in some protein powder. 8 unobvious ways to have way more energy at work
Have you ever considered the way in which computer interfaces are portrayed in movies? It’s actually incredibly entertaining.
This, and a few other great things our news hacker Gabe Stein found on the Internet this week.
Here is a 60-second version of The Matrix.
Check out what other classic movies have been turned into minute-long animations by 1A4 Studio .
Can you imagine John Lithgow as the Joker?
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Hacking Hollywood: The Creative Geniuses Behind Homeland, Girls, Mad Men, The Sopranos, Lost, and More!
A massive sand dune threatens to destroy the set of Tatooine.
When it sweeps through the Tatooine ruins, which are in the Tunisian desert, the sand dune is expected to significantly damage what’s left of city landmarks such as Watto’s junkyard. The site could be spared with the intervention of Tunisian
Jedis authorities, who want to safeguard the future of Tatooine.
"I think it validates the model in a lot of ways. I think it also blurs the line forever about what is television. Television is what’s on the screen, no matter what size the screen or how the content got to the screen. Television is television is television."
—Netflix’s chief content officer Ted Sarandos talks about the Emmy nominations for Netflix shows: House of Cards, Arrested Development, and Hemlock Grove.
Screenwriting duo Seth Rogen and Evan Goldberg had the idea for Superbad way before they had the ability to actually make a movie. The two Canadian teens didn’t let go of the idea and many years later it ended up being a huge hit.
Read about their newest project, This Is the End, and how they keep their best ideas alive here.
[Image courtesy of Sony Pictures]
“Inspiration can hit you in the head at any time in any context. It could happen in a conversation. Talking to someone at a party, you can get an idea. But you’ve got to remember those inspirations.”
—Filmmaker James Cameron shares his methods of getting inspired and getting the work done
How “Ryan Gosling Won’t Eat His Cereal” became a viral Vine video
The series of hilarious Vines is as clearly labeled as it is random: We see six-second clips of Gosling doing his thing in various roles as a slowly encroaching spoonful of cereal tries, unsuccessfully, to make its way into his mouth. Watch.
Recognize these photos? If you’ve seen Star Wars, you probably do.
This the abandoned set of Tatooine, Luke Skywalker’s home planet. A photographer accidentally stumbled upon the set, which sits in Tunisia. It sits in perfect stillness, at the crest of the Sahara Desert, eaten away by dust and sand.