"Every year the editors of Fast Company pick 50 of the world’s Most Innovative Companies. We pick them not just for financial reasons, these aren’t just good businesses, but because we think they’re changing the way we live.”
Twitter’s music page at music.twitter.com is very nearly live, and the expectation is that it will launch today.
Would you use a music service provided by Twitter? Is this a smart move for the social media giant?
The maker of Angry Birds is #1 for making apps the new source for big entertainment franchises.
2. Tencent Games
For leveraging its online distribution network and moving into content.
For elevating physical and digital play with its Skylanders series. Spyro’s Adventure and its sequel, Giants, feature dozens of chip-embedded action figures that interact with whatever happens on the screen, whether it’s a TV, computer, or handheld.
For revolutionizing home entertainment. Microsoft has assembled a digital living room. The system connects Windows, Xbox, and Kinect via SmartGlass, a free app that debuted last fall, which turns a portable device into a remote control and second screen.
For making the controller just as crucial to the gaming experience as the console and the Wii U.
For electrifying gamers with a hackable console that features both a compelling design and an affordable device.
7. Telltale Games
For creating affordable appointment gaming. With The Walking Dead, Telltale has given gamers a way to play that’s amenable to busy schedules and with minimal upfront buy-in.
For pushing gaming into the hands of everyone. In 2012, it released its Source Filmmaker moviemaking tool to gamers for free, enabling just about anybody to produce Pixar-quality animation.
9. Imangi Studios
For pivoting into a freemium phenomenon. When sales started to slump (it was originally a 99-cent download), they made the game free to play and reaped about five times as much revenue.
For turning hardcore gamers into a gold mine. Kabam puts out games that are long, complex, and appeal to players who are willing to devote lots of time to them…
[Image: Flickr user WastedButReady]
When he founded BuzzFeed in 2006, serial entrepreneur Jonah Peretti—who’d previously cofounded the Huffington Post—thought of it as a new-media mad-science lab. Social sharing was the next big distribution channel, he reasoned, and BuzzFeed was a place to create silly shareable content. The site is still brimming with listicles and cat videos, but over the past year, BuzzFeed has undergone a remarkable transformation: It’s now also a serious news site, blending in a high-powered team of journalists covering politics, gender issues, technology, music, food, and pop culture.
Peretti sat down to discuss BuzzFeed’s breakout year.
FC: You don’t run traditional banner ads. Instead you run “sponsored content”—posts that feel like BuzzFeed content but that are paid for by a brand. Why?
JP: I wanted our ads to have the same advantages as our content—something that people wanted to click on and share. We think of it as the evolution of advertorial. It’s a return to Mad Men-era advertising, where media buying and creative were the same business, and where you thought about advertising as telling a story. On the web, that changed; banner ads became the dominant force. There wasn’t the sense of craft in it.
Check out the full story here.
Here’s why Samsung, #17 on our 2013 Most Innovative Companies list, should be lauded not loathed.
Samsung built a user interface similar to that of the iPhone but gained its real edge by improving one of Samsung’s core strengths: producing big, beautiful screens. In fact, beginning with the company’s entry into the semiconductor business, Samsung has cultivated an ability to quickly study, imitate, and, where appropriate, improve upon competitors’ products. In an age when information flows freely and contract manufacturers can pump out millions of new devices in a matter of weeks, that skill may be the most underrated in business.
[Image: Stephen Doyle]
1. Pig Newton (Louis C.K.)
7. Cameron Pace Group
8. Stereo D
9. Nimble TV
Want to know why? Check out the full article.
[Image: Victoria Ling]
“Both companies have turned their focus away from users and toward shareholders to get bigger, not better. Revenue is great, but not at the expense of the product.”
[Image: Adam Simpson]
“But Nike CEO Mark Parker knows he can’t just rely on celebrity endorsements and the power of the swoosh when confronted by big-name competitors such as Adidas and upstarts like Jawbone and Fitbit. “One of my fears is being this big, slow, constipated, bureaucratic company that’s happy with its success,” he says. “Companies fall apart when their model is so successful that it stifles thinking that challenges it. It’s like what the Joker said—‘This town needs an enema.’ When needed, you’ve got to apply that enema, so to speak.”
[Image: Jason Pietra]
Fast Company has just released its
"Annual guide to the state of innovation in our economy, featuring the businesses whose innovations are having the greatest impacts across their industries and our culture as a whole."
Click here to see The World’s 50 Most Innovative Companies of 2013!
To illustrate how much Twitter drove our global dialogue, we culled the most talked-about topics into a crossword puzzle. Click here for the answers.
The World’s Most Innovative Companies: Twitter
The Occupy Movement is #7 on our list of The World’s 50 Most Innovative Companies. Is it strange that we put this movement on a list next to businesses such as Square and Google? Read the entry to find out what #ows has in common with a startup.
This video about the designers behind Occupy George is a little something we made on the side, hope you like it.
Amazon, Apple, Facebook, and Google are transformational firms, but if you had to pick, which one would you say is the most innovative? Take the quiz to find your answer, plus our picks for all 50 Most Innovative Companies of 2012.