Our September Fashion Shoot comes to life
It’s hard to call someone a damn, dirty ape—as Charlton Heston once famously did—when they’re decked out head to toe in Armani.
Capsule — arguably the most influential men’s fashion tradeshow in North America — started from an unlikely source: Shiny, expensive t-shirts.
The first Capsule show back in 2007 featured just 45 designers. Now the show carves out room for 777 designers from 25 countries around the world.
BMPW founders: Edina Sultanik, Deirdre Maloney, and Minya Quirk
"A great candidate for Capsule is a brand that’s made by real people who love what they’re doing on a small to mid-sized level," says Minya Quirk.
Management at Allen Edmonds used to joke that when they saw a hearse go by, they knew they’d lost a customer. That was then. Here’s how the Wisconsin-based shoemaker played up its heritage for a new generation.
Designers Matt Hornbuckle and Kirk Keel realized that our sizing system is a broken one, and decided to change it up. Using 3-D body scan data from more than 1,000 men, they created Stantt, a line of casual button-down shirts that come in 50 sizes, with three measurement variables: chest size, waist size, and sleeve length.
in its conception, its design process, and how it interacts with customers, Ministry of Supply arguably has more in common with the likes of Apple and Google than with J. Crew or Uniqlo.The company will prototype a limited run of a certain product (perhaps 50 to 200 units), sell it to customers, and solicit feedback. This infrared thermograph of the Aviator chinos was used to help the company understand where the heat gathers on the body in motion and inform design tweaks.
So long, pit stains. This “performance dress shirt" eliminates your sweat problem.
File under silly but perhaps necessary inventions.