What will differentiate Googa Mooga? “The difference between a good and a truly great event is attention to detail. It is having a point of view that steps outside of what you’ve seen before,” says Goodstone before Mayers cuts in, “The big pig that’s going to shoot fire out of it? We didn’t have to do it. But we want to. And the fact is, we’re doing it because we can. Because if you have the opportunity to make peoples’ jaws drop, and exceed their expectations? That’s a really cool thing.”
The people that brought you Bonnaroo have cooked up a new Brooklyn festival that unites food and music. Read on->
Can you teach creativity? The Cannes Lions festival says yes. Read all about the “Creative Academy” right here.
Over the past several years, Cannes has gone from “spring break for ad creatives” to a more structured and serious forum on marketing and brand creativity (albeit one with Nick Jonas weighing in). Last year, Cannes also quietly rebranded itself from an advertising festival to a Festival of Creativity, to reflect the show’s, and the industry’s expanding mandate.
Fast Company will be on the ground in Cannes this year to make sense of it all, and to report on the state of global marketing and advertising today.
If you’re at Cannes share your pictures with us! We’ll feature you on FastCompany.com. All the details here.