New gear to keep you safe riding your bike at night, and looking badass while you’re at it.
“As long as the driver has his headlights on, the biker will be visible for as far as the eyes can see.”
“We do as much as possible to clear the noise.”
Betabrand, San Francisco-based e-commerce company, is showcasing a group of smart women in it’s newest assortment of spring clothing. But you won’t see just any smarties are appearing in Betabrand’s pants. “We sought out women with doctorates,” cofounder Chris Lindland tells CoCreate. You’ll see them reading or riding on the back of a motorbike, sporting stretch selvedge denim or shirtwaist dresses that range in price from $80 to $178. “Is it an industry first to focus on only the brainiest women? My guess: Yes.”
Everyone from Bette Davis to Jennifer Lawrence, from Irene to Armani, is represented. It’s a palette of glamorous dresses from some of the 20th and 21st century’s most famous designers.
- Council of Fashion Designers of America—For giving the fashion industry a conscience.
- Refinery29—For publishing fashion coverage that everyone wants to read.
- Editd—For using big data to analyze the whims of fashion trends.
- Farfetch—For creating a one-stop shop for browsing high-end boutiques around the globe.
- H&M—For branching out of the crowded chic-for-cheap space.
This liquid solution makes all gloves touchscreen friendly. Kickstarter loves this stuff. Would you use it?
February 9, 2014
For the next four days I will be taking over the Instagram feed of @fastcompany.
The work will feature stories outside of the pomps and circumstance that is New York Fashion Week. And the hashtag for the week will be #realstyleny. Come follow.
#oggl_ig #streetphotograph #streetportrait #documentary #nyc #nyfw #mdfw #fastcompany #igers #instagram #instamood #piciftheday (at Steve Madden)
The new Google Glass designs are here
Bloomingdale’s and the CFDA have commissioned 48 couture helmets from the likes of Alice + Olivia, Donna Karan, Rag & Bone, and Marchesa.
"There are some fashionistas who really like football," says Natara Holloway, VP of consumer products at the NFL. "We want to be inclusive of all fans." More broadly, the helmets are part of an effort to give the NFL a softer touch. "We want to give people a new way of looking at football," Holloway says. "To surprise, and delight."
"It’s not just a coat. People are interested in how it was created and the values that surround it. People want the soul in things."
Photographer Ivan Terestchenko goes inside the private homes of style icons, from Giorgio Armani to Christian Louboutin to Coco Chanel.
Management at Allen Edmonds used to joke that when they saw a hearse go by, they knew they’d lost a customer. That was then. Here’s how the Wisconsin-based shoemaker played up its heritage for a new generation.