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With almost $1 billion in funding and ambitions to replace petroleum-based cars with a network of cheap electrics, Shai Agassi’s Better Place was remarkable even by the standards of world-changing startups. So was its epic failure.
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With almost $1 billion in funding and ambitions to replace petroleum-based cars with a network of cheap electrics, Shai Agassi’s Better Place was remarkable even by the standards of world-changing startups. So was its epic failure.

Read more ›

Millennials Don’t Care About Owning Cars, And Car Makers Can’t Figure Out Why
"What auto manufacturers, along with much of corporate America are missing here is that the vehicles to freedom and personal identity have changed for this generation. The sooner brands get a grip on this reality the sooner they can make adjustments in how they market to and communicate with this core group, which is essential to their long-term success."
More> Co.Exist

Millennials Don’t Care About Owning Cars, And Car Makers Can’t Figure Out Why

"What auto manufacturers, along with much of corporate America are missing here is that the vehicles to freedom and personal identity have changed for this generation. The sooner brands get a grip on this reality the sooner they can make adjustments in how they market to and communicate with this core group, which is essential to their long-term success."

More> Co.Exist

How’s this for bad PR? A Tesla Model S car burst into flames in Washington State this week after a relatively minor accident on a highway.
Tesla has reacted to the accident, noting that the car had a “direct impact” with a “large metallic object,” which hit “one of the 16 modules within the Model S battery pack.” 

How’s this for bad PR? A Tesla Model S car burst into flames in Washington State this week after a relatively minor accident on a highway.

Tesla has reacted to the accident, noting that the car had a “direct impact” with a “large metallic object,” which hit “one of the 16 modules within the Model S battery pack.”