“If I go to a bachelor party in Vegas and I’m out until 6 in the morning, I still wake up at 6:30 a.m.”
“A creative person has to get up and present their ideas; it’s a lot harder than dancing in front of people. We have to create an environment that’s fearless.”
“As sexy as brainstorming is, with people popping like champagne with ideas, what actually happens is when one person is talking you’re not thinking of your own ideas.”
How taking monotasking to an extreme can help you tackle ambitious projects.
Every March, Randi Zuckerberg goes on a spring break. Last year she went to New York; the year before she went to Tokyo. But unlike your standard vacation, Zuckerberg, founder and CEO of Zuckerberg Media (and sister of Facebook CEO Mark), spends little time relaxing. Instead, she uses the time to focus exclusively and intensely on one project. This year she spent the month of March on Broadway, performing in Rock of Ages. In Tokyo, she holed up with her family to work on her book Dot Complicated.
"I understand this is not realistic for everyone to do," the former Facebooker told Fast Company. “I call it my deep-dive creative month.”
The idea, she says, came from Facebook’s hackathons, marathon coding events where engineers work on crazy ideas and passion projects. “There is something about that intense focus,” she said. “When you sit someone down and say you have 12 hours to crank something out, you see these amazing projects.” Her March deep dive takes that general principle and explodes it into a month-long work-a-thon.
“The most important advice I would still give — and it may seem crazy because I did lose this job I really loved — you have to be an authentic person.”