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A fictional personality built a huge following for Marvel. Here’s how the man behind the Twitter mask did it.
Everyone knows Spider-Man and Iron Man, but do you know another Marvel Entertainment power player: Agent M?
Agent M is the twitter alias for Ryan Penagos, the executive editorial director of Marvel Entertainment’s Digital Media Group, who has been quietly building a massive personal Twitter following of 1.32 million sharing his insights on tacos, video games, pop culture (and yes quite a bit about comics as well).
Penagos was hired by Marvel in 2006 to kick-start the company’s online content back when social media was an emerging trend.
“In the beginning, we had two blogs and a variety of things that were very informal,” says Penagos. “They hired me to come in and go crazy. It was almost like the Wild West—I could do anything I wanted with some oversight.”
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A fictional personality built a huge following for Marvel. Here’s how the man behind the Twitter mask did it.

Everyone knows Spider-Man and Iron Man, but do you know another Marvel Entertainment power player: Agent M?

Agent M is the twitter alias for Ryan Penagos, the executive editorial director of Marvel Entertainment’s Digital Media Group, who has been quietly building a massive personal Twitter following of 1.32 million sharing his insights on tacos, video games, pop culture (and yes quite a bit about comics as well).

Penagos was hired by Marvel in 2006 to kick-start the company’s online content back when social media was an emerging trend.

“In the beginning, we had two blogs and a variety of things that were very informal,” says Penagos. “They hired me to come in and go crazy. It was almost like the Wild West—I could do anything I wanted with some oversight.”

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Bikes Gave Their Lives To Be Reassembled As Famous Logos

Graphic designer Jennifer Beatty, a graduate student at the School of Visual Arts in New York, decided to use the shrapnel from once-loved but now broken bikes to create something else people can love: art. The idea emerged when Beatty and her fellow students were tasked with creating a 100 Days project, in which the artist performs one basic operation every day for 100 days—to eventually add up to a larger piece of art. Beatty’s is called 100 Hoopties, “hooptie” being a slang term for a beat-up old bike.

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“We’re somewhat the uninvited guest,” says Cliff Marks, president of sales and marketing at NCM Media Networks, which produces the program. “No one comes to the movies and says, ‘I wonder what’s going to be in the pre-show.’ But since we’ve created this show, you wouldn’t believe how great the consumer response is.”
When it launched in 2002, he says, people booed and threw stuff at the screen. Today, in surveys, 95% of viewers say they like it. 
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“We’re somewhat the uninvited guest,” says Cliff Marks, president of sales and marketing at NCM Media Networks, which produces the program. “No one comes to the movies and says, ‘I wonder what’s going to be in the pre-show.’ But since we’ve created this show, you wouldn’t believe how great the consumer response is.”

When it launched in 2002, he says, people booed and threw stuff at the screen. Today, in surveys, 95% of viewers say they like it. 

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Watch “Brandals” Replace 365 Ads With 365 Pieces Of Art Across The U.K.
In the follow-up to the group’s 2012 campaign, which saw eight different artists poster over 33 London billboards with original messages, “Brandalism 2014” last week brought 40 different artists to 10 different cities in the U.K., replacing a whopping 365 corporate bus shelter ads with original handmade art—most of which carried a subversive, culture-jam style message.
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Watch “Brandals” Replace 365 Ads With 365 Pieces Of Art Across The U.K.

In the follow-up to the group’s 2012 campaign, which saw eight different artists poster over 33 London billboards with original messages, “Brandalism 2014” last week brought 40 different artists to 10 different cities in the U.K., replacing a whopping 365 corporate bus shelter ads with original handmade art—most of which carried a subversive, culture-jam style message.

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We did have a few couples that matched on Tinder in the stadium. Love was in the air….or it could have been the $1 beer.

Get Your Beer Goggles Here! Baseball Team Hosts Tinder-Themed Game Along With $1 Brews

According to the Twitter account of a team employee, they “found 7 or 8 guys who stood in a line. The chick would ‘swipe’ them left or right based on if she wanted them or not.”

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