FastCompany Magazine

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First thing always is always believe in the product or the project. Most of the times when a guy says ‘hey give me a million, I’ll turn it into five,’ that shit never happens like that. A lot of times you have to believe in the product. For example, this company I’m working with, TIP Solutions, their whole thing is about building call management technology for smartphones. For everybody. Because we’ve all be on a call on a cellphone looking for a way to improve people’s mobile communication. When I saw this company I’m like ‘yeah, everybody would like that.’

Shaq’s 5-minute guide to entrepreneurship
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