FastCompany Magazine

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I can picture Steve [Jobs] running into the Macintosh design group and saying really excitedly, ‘We’ve got this fantastic concept.’ His idea was that a nontechnical secretary should be able to go into a room alone with a Mac in a box and a letter opener and be doing useful work in one hour.

Our new book, Design Crazy, tells the story of how some of the most iconic Apple designs came about. It’s a great weekend read, and it’s in the iTunes store for $1.99!
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