“At one level, [Home] is just the next mobile version of Facebook. At a deeper level, I think this can start to be a change in the relationship that we have with how we use computing devices." -Mark Zuckerberg at the Facebook Home announcement address.”
Reading Between The Lines Of Mark Zuckerberg’s Vision Statement
Home, Facebook’s new Android app-slash-skin, is worth investigating. It runs along a new axis of user experience, un-cordons the app, and shows how Facebook is becoming less of a product and more of a service.
But beyond being immersive, low-friction, and whatever other buzzword descriptors you’d like to attach to it, Home is a recognition a subtle and profound paradigm shift.
See our Takeaways from his address here.