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Apparently, Google+ isn’t actually a ghostown. Here’s how Google+ and Topshop used everything from microcameras to Hangout apps to create a new kind of fashion show—and mine customer behavior for data that will help shape the retail giant’s buying decisions this season.

  1. shelovesyoublog reblogged this from fastcompany
  2. deecater reblogged this from fastcompany and added:
    THIS.IS.FANTASTIC. This is an inspiration...other fashion brands (hell, brands in general)...
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  5. jcprinc reblogged this from fastcompany and added:
    #Google+
  6. jetsetfarryn reblogged this from fastcompany and added:
    Apparently, Google+ isn’t actually a ghostown. Here’s how Google+ and Topshop used everything from microcameras to...
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