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Nowadays, there are kids who come complete with Twitter followers and Facebook likes and YouTube hits that get close to the millions, if not more. You’re finding more and more of that, especially during the “post-Soulja Boy era.” Those numbers help. It shows the brunt of the work to develop you and give you a following is already taken care of. All [a label] has to do is water the plant, turn it into a beanstalk.

Hip-Hop HR: Tips From The Man Who Signed 50 Cent

Nowadays, there are kids who come complete with Twitter followers and Facebook likes and YouTube hits that get close to the millions, if not more. You’re finding more and more of that, especially during the “post-Soulja Boy era.” Those numbers help. It shows the brunt of the work to develop you and give you a following is already taken care of. All [a label] has to do is water the plant, turn it into a beanstalk.

Hip-Hop HR: Tips From The Man Who Signed 50 Cent