American Idol Comes to Internet Ad Campaigns

I think it's a sign that as our math and science scores continue to slip, and as one of my 7th grade students last week refered to Bill "Shakespeers" story about "Romero" and Juliet, it is another sign of an emptying, dying, vacuuous culture filled with instant gratification that is "taking-way-too-long" to feel good,dude.

http://spaces.msn.com/members/rogerroost/

i think it only means companies are loosening control a little and learning to let customers in and maybe have a little fun in the process.

This kind of thinking is another example of "corporate thinking" at its worst. A corporate type who cannot/will not make a decision out of fear it might be wrong. In these type of activities he only needs to convince people to come up with a little bit of money for a sampling project, and then with a marketing study in his hand he cannot possibly be proven to be the one who made the mistake.

Unfortunately, only the ones who can afford the marketing/study costs are going to reap the benefits, the guy in the middle either needs to make gut instinct decisions, or his company will disappear. A few will guess right, and a few will guess wrong. Won't be much press coverage for either one.

Larry Brown
LuckyLarry@LSBrown.com

Otherwise how people will know him how good man he is at heart.The consideration of money is definitely there and it is not small money,but
that will remain in the backyard and close door.
After all Idol is an Idol.

His efforts are praise worthy.But again people must know how good he is at heart.I am not speaking on money part.There I have no comments please.

If you think the voting is an abdication of decision-making by the marketer, you've missed the point. Marketers know that the more you get prospective customers to think about your product, the more likely they will remember, and eventually try it. The goal of the internet voting is simply to get more people to spend more time looking at and thinking about the product.