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FC NOW: The Fast Company Weblog

June 30, 2005

* Irony of the Day

One of the leading telemarketing firms in the UK is called the Listening Company.

A special calibre of call handler is required for this market with strong objection handling skills to get across the key sales messages and deal with complex business issues. ... We employ a very high calibre of caller in our B2B units who are capable of getting through to, engaging and handling objections from senior managers and directors.

I guess it depends on what you mean by "listening."

[Thanks, John!]

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Posted by Heath Row at June 30, 2005 12:48 PM | Category: sales + marketing | * 1 Comment

* 1 COMMENT

Posted by: Dan Seidman at July 1, 2005 1:10 AM

Sounds a bit pushy. There is a company in the U.S. that has landed over $2 Billion in sales through doing high quality, high powered work contacting executives.

See the cute blurb on There's a Coyote Alert in our Neighborhood: The Impact of Lousy Leads;

http://www.leadgengenius.com/lousy_lead.php

Dan Seidman, SalesAutopsy.com

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