FC NOW: The Fast Company Weblog
May 27, 2005
Happy Birthday, Giggles
The Pillsbury Doughboy may be the epitome of long-standing brand characters. So we'd like to wish him a happy birthday. For today, Mr. Giggles with the ticklish belly and chef's cap turns 40.
Posted by Heath Row at May 27, 2005 12:39 PM | Category: branding |
3 Comments


Have not seen the little guy advertising in China. Guess that is understandable as the typical home in China does not even have an oven.
His greatest moment in 40 years was a guest role in the movie "Ghostbusters." Pretty cool that he doesn't seem to have aged that much, either.
Dan Seidman
www.SalesAutopsy.com
His greatest moment in 40 years was a guest role in the movie "Ghostbusters." Pretty cool that he doesn't seem to have aged that much, either.