The FDA has written a letter to Anne Wojcicki, founder of $99 DNA testing service 23AndMe, insisting it “immediately discontinue marketing the [Personal Genome Service] until such time as it receives FDA marketing authorization for the device.”
"If a student is advanced, we can get them some more challenging material so they don’t get bored and stay engaged. If it happens that you learn something best a particular way — maybe you learn math better in the mornings, or science best in 24 minute bite sizes, or Civil War concepts best with a bunch of easy practice questions — if that kind of thing is ever true of you for any concept or subject matter, Knewton knows it and that’s how you can get it."
“President Kennedy’s stunning candor following the 1961 Bay of Pigs fiasco seems quaint now that spinning, exaggerating, parsing words, and shading truths have become accepted parts of our nation’s political dialogue. But when leaders make mistakes, be they in the public or private sector, anything less than complete candor can empower rivals, the press, or, worst of all, law enforcement, to seize on a false statement, turning a speed bump into a full-blown scandal.”—Jeff Smith on what John F. Kennedy’s legacy teaches us about the value of candor.
Inside The Social Media Strategy That Made Batkid Go Viral
The event, while heartwarming, didn’t randomly go viral all on its own (few things do), though it may have seemed like it to anyone watching as #SFBatKid showed up every five seconds in their Twitter streams. Rather, it was a carefully crafted campaign from Clever Girls Collective, a content and social media agency that normally works with clients like Toyota, Dunkin’ Donuts, and Samsung. “We’ve been around for about four years as an under-the-radar social media company. Having an opportunity like Batkid was incredible for us. It showcased what we do every single day,” says Stefania Pomponi, the California company’s co-founder.
“At precisely 9 a.m. I touch a button on my remote mouse and play a sudden blast. After a 10-second burst of very loud music, I have every student’s undivided attention. I then lock in the connection: I smile, welcome them, thank them for investing a full Saturday in developing their careers. Only then do I begin the class. I have hijacked their amygdalas. We need audiences to feel first and then to think”—7 Ways To Give Presentations That People Actually Care About
There should be no stigma attached to failure. If you do not fail often, you are not trying hard enough. At Google, once a product fails to reach its potential, it is axed, but the company pulls from the best of the features. “Failure is actually a badge of honor,” he says. “Failure is the way to be innovative and successful. You can fail with pride.”