Back in February 2010, Fast Company was wowed by a neat little iPhone app called Siri. “As you can see, using Siri is a lot like talking to a really, really well-informed friend,” Dan Macsai wrote in a post, which we’ve dug up here. In April 2010, Apple bought Siri. Today, Tim Cook reintroduced Siri as a primary addition to iOS 5. Turns out what wowed us then is what wowed Apple watchers today, too.
“It’s not the arrests that convinced me that “Occupy Wall Street” was worth covering seriously. Nor was it their press strategy, which largely consisted of tweeting journalists to cover a small protest that couldn’t say what, exactly, it hoped to achieve. It was a Tumblr called, “We Are The 99 Percent,” and all it’s doing is posting grainy pictures of people holding handwritten signs telling their stories, one after the other.”—